At World Travel Market in November, Great Hotels Organization will unveil its new rewards program, called Voilà Hotel Rewards. Guests can receive rewards and recognition at GHO's two brands: Great Hotels of the World and Special Hotels of the World. The company plans to add 1,000 individual four- and five-star hotels and 5.5 million members in phase one. The complimentary, point-based program will offer members discounted room rates, priority reservation access and perks such as room upgrades and amenities. Program details will be available at [www.greathotelsrewards.com].