Cruise Lines International Association (CLIA) has announced that Vicki Freed, senior VP of sales, trade support and service for Royal Caribbean International, has been named chair of the CLIA Trade Relations Committee. In her new role, Freed will lead the committee comprised of senior leaders within the sales and marketing divisions of CLIA"s Cruise Line Members.
The Trade Relations Committee works to aid travel agents to grow consumer, media and industry awareness of the merits of cruise travel and the cruise industry's commitment to safety, health, security and sustainability. Freed assumes the position from Ken Muskat, the executive vice president of sales, public relations and guest services at MSC Cruises, who left the trade committee in 2016.
Freed oversees Royal Caribbean International's sales force, the largest sales team in the cruise industry, and manages the Trade Support and Service division. Prior to that, she spent 29 years working with Carnival Cruise Line, 15 of which were spent as senior vice president of sales and marketing. During her time in the cruise industry, Freed has earned various awards recognizing her achievements in sales and marketing, including becoming the first cruise line executive to receive the Michelle Morgan Leadership Award.
Cruise Lines International Association has 15 offices globally with representation in North and South America, Europe, Asia, and Australia. CLIA supports policies and practices that foster a safe, secure, healthy and sustainable cruise ship environment for more than 24 million passengers. Members are comprised of the world's most prestigious ocean, river and special cruise lines; a certified travel agent community; and cruise line suppliers and partners.