American Express Announces New Travel Program for Gold Card Members That Provides Access to Exclusive Amenities, Value and Experiences

"Gold Card Destinations" Enhances Vacation Experiences to Destinations Worldwide

NEW YORK, Sept. 27 /PRNewswire/ -- American Express today announced the launch of Gold Card Destinations, a new collection of travel benefits available on all consumer American Express(R) Gold Charge Cards, including Gold and Rewards Plus Gold Cards. Gold Card Destinations enables Card members to enhance their vacation experiences with special amenities valued at $100 - $150 or more on virtually any trip from American Express Gold Card Destinations travel partners. In addition, through Gold Card Destinations, Card members have access to exclusive, unique travel and entertainment packages updated each month on the dedicated Gold Card Destinations web site: www.americanexpress.com/goldtravel.

"As a leading travel company, we continually look for opportunities to add unique and valuable travel benefits and services on our Cards that cater to our Card members' passion for travel," said Christopher Fred, vice president, Gold Card, American Express. "Gold Card Destinations is a wonderful addition to the many benefits that come with consumer American Express Gold Charge Cards -- providing yet another reason to carry the Card."

 Gold Card Destinations benefit highlights include:

 -- Upgraded Experiences(1) -- Card members have access to amenities  valued at $100 - $150 or more on virtually any trip, value-added vacation
   package or cruise from select American Express Gold Tour and Gold
   Cruise partners. Participating partners include: Abercrombie & Kent,
   American Express Vacations, Brendan Worldwide Vacations, Classic
   Vacations, Smithsonian Journeys, Ski.com, Azamara, Celebrity Cruises,
   Crystal Cruises, Holland America Line, Regent Seven Seas Cruises, The
   Yachts of Seabourn, Silversea, Uniworld and Windstar. Sample amenities
   include:
   -- $100 credit towards lift tickets on qualifying vacations from
    Ski.com
   -- A complimentary spa taster package and Pinnacle Grill lunch for two
    on any American Express Mariner Club(2) sailing with Holland America
    Line
 -- Exclusive Escapes(1) -- Card members have access to a collection of
   unique, value-enhanced travel packages. New packages are offered
   monthly. Current offers include:
   -- Fairmont Bermuda Resorts, Bermuda -- a luxurious three-day (or
    longer) stay at either the Fairmont Southampton or Fairmont Hamilton
    Princess, which includes a guaranteed room upgrade, two
    complimentary rounds of golf, complimentary breakfast or afternoon
    tea and a special $100 amenity good toward purchases made at the
    hotel.
 -- Entertainment Getaways(1) -- Card members have access to a variety of
   deluxe vacation packages paired with the Gold Card Events Preferred
   Seating benefit(3) to include tickets to some of the most sought-after
   events, i.e., concerts and sporting events. Samples of current
   offers include:
   -- Caesars Palace, Las Vegas -- includes a three-night stay and two
    front-row orchestra tickets to see Celine Dion perform at Caesars
    Palace.
   -- Grand Hyatt, New York City - includes a three-night stay and two
    tickets to see Cirque Du Soleil's Wintuk holiday show.
 -- Additional Savings and Value(1) -- Card members booking a Gold Card
   Destinations vacation package can earn double Membership Rewards(R)
   points(4) and, when booking a qualifying vacation of $3,000 or more,
   are eligible to receive the Cardmember Annual Travel Benefit(5), a $100
   statement credit to their Card account.

In addition to current travel offers, the web site also provides a variety of travel-related resources and tools that can help Card members with travel planning, including a list of American Express Travel Specialists. On the site, Card members can also sign up to receive the monthly electronic Gold Card Destinations newsletter and view a complete list of all the benefits and services offered on their Gold Card. For more information about the Gold Card Destinations travel benefit, including a list of current travel offers, Card members can visit: www.americanexpress.com/goldtravel.

American Express Company (www.americanexpress.com) is a leading global payments, network and travel company founded in 1850.

Source: American Express
Web site: http://www.americanexpress.com/
http://www.americanexpress.com/goldtravel

Terms and Conditions
 1. Terms, conditions and restrictions apply.
 2. American Express Mariner's Club benefits include competitive fares,
   professional and experienced Mariner Club Hosts, unique complimentary
   shoreside excursions, exclusive onboard cocktail parties and
   additional amenities including shipboard credits that vary by
   individual sailings.

 3. The Gold Card Event Preferred Seating benefit provides Card members
   with access to some of the best seats -- often before they go on sale
   to the general public -- for theater, concerts, sporting and family
   events and more. For more information, Card members can view a
   complete listing of current and upcoming events, and sign up for the
   Gold Card Events weekly email at www.americanexpress.com/entertainment.
 4. To be eligible to earn bonus points, Card members must be enrolled in
   the Membership Rewards program at time of purchase of
   vacation package, and must charge their qualifying vacation package to
   an eligible, enrolled American Express Card. Double Membership
   Rewards points are awarded on vacation package spend only. Airfare,
   other purchases and arrangements made during a vacation stay and any
   charges not included in the vacation package are not eligible for
   Double Membership Rewards points. Bonus points will be credited to
   your Program account within 10-12 weeks after completion of travel.
   For more information on the Program, visit
   www.americanexpress.com/rewards.
 5. A qualifying vacation is a purchase of $3,000 or more per booking
   offered by a participating cruise or vacation package operator and
   purchased through a participating American Express Travel Services
   location in the U.S. Benefit does not include independent air, hotel,
   or car rental reservations. American Express Card members are eligible to
   receive a $100 statement credit for qualifying vacations of $3,000 or
   more. Benefit only available to Card members in good standing and one
   time per Card account per calendar year (regardless of the number of
   qualifying vacations booked or the number of supplementary Cards on
   the account). Annual Travel Benefit is considered redeemed in the
   calendar year in which final payment is made on the qualifying
   vacation. Card members having multiple accounts may only redeem one
   Annual Travel Benefit per vacation booking. Both deposit and final
   payment must be made on an American Express Card. Credit will be
   posted to Card member's account 10 -14 days business days after date
   of final payment. Card member agrees account may be debited $100 if
   vacation is cancelled for any reason and the purchase price (less any
   applicable cancellation fees or penalties) is credited to the account.
   All amounts in terms and conditions are U.S. dollars. American
   Express reserves the right to withdraw or alter this benefit at any
   time without advance notice. No valid for group book
ings and may not
   be combinable with other promotions or savings.