Amadeus reported it has signed a strategic IT agreement with AviancaTaca, the Latin American airline group, that simultaneously marks TACA as the 100th airline to choose Amadeus’ Altéa customer management system. While the group has to date been using various modules of the Altéa customer management system, as part of the new agreement and in line with its internal modernization process, AviancaTaca will now adopt the complete Altéa platform across the entire group, Amadeus said.
The group will use the Altéa multi-carrier platform, allowing AviancaTaca to combine its several different airline codes into a single integrated availability and sales view, sharing revenue control and customer management across all carriers in the group. This could allow for tighter integration between all airlines, delivering improved revenues and enabling a seamless customer experience throughout AviancaTaca, Amadeus said.
At the same time, the group’s airlines can begin to share PNRs (passenger name records) and customer profiles. Moving forward, the agreement will allow the check-in process and those tasks related to flight departures to be simplified.
"The merger of Avianca and TACA is designed to improve efficiency and deliver synergies. Working with Amadeus and a common IT infrastructure will allow us to provide a consistent service to the customer. After thorough research and consideration, we consider that Amadeus is the technological and strategic partner that we need," said Fabio Villegas Ramírez, executive president of AviancaTaca.
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