Travel agents can now access Carnival Cruise Line’s new “Cruise Night Kit,” a comprehensive sales and marketing tool featuring a variety of materials for planning a successful cruise night event.
|Carnival has a new edition of its Cruise Night Kit. // Photo by Susan J. Young|
Carnival’s new “Cruise Night Kit” can be accessed via the “Onboard With You” section of GoCCL.com, the line’s travel agent Internet portal. Carnival’s sales experts have assembled a wide range of sales and marketing resources that have been most requested by travel agents.
These tools include:
- Customizable invitations;
- A Carnival Cruise Line product presentation;
- Tips on how to host a successful cruise night;
- FAQ’s and tips for marketing to first-time cruisers; and
- A helpful “What to Pack on Your Cruise” flyer.
“Our sales experts have been working with agents for many years on creating successful ‘cruise night’ marketing events and they possess a unique perspective on the best way to maximize their effectiveness,” said Adolfo Perez, Carnival’s vice president of sales and trade marketing. "We know how beneficial cruise nights can be for agents’ business, so we put our best ideas and resources together in one helpful, easy-to-use kit.”
The introduction of the kits follows Carnival’s recently launched “Ultimate Cruise Night Contest” which invites travel agents to share their most creative cruise night ideas for the opportunity to win $1,000 to use toward hosting their own cruise party, along with a grand prize of $5,000 in cash.
The contest closes on July 13 and three finalists will be named by Aug. 11, 2016. For additional information on all of Carnival Cruise Line’s “Cruise Night” resources, travel agents can visit www.goccl.com.