Celebrity Cruises has redesigned its “Celebrity Five Star Academy” for travel agents, with new design and content inspired by the senses.
The program aims to immerse participants in the tastes, smells, sights, sounds, and the touch and feel of the luxury brand. The revitalized Five Star Academy offers the tools to ensure travel agents have everything they need at their fingertips to showcase the Celebrity brand.
The new and improved Celebrity Five Star Academy will grant agents access to video modules that “bring the Celebrity product to life,” the line said. Interactive features include the new “Journey Beyond Five Star” – a series of elective courses covering subjects from presentation skills to social media marketing.
“To date, over 15,000 travel partners have become Five Star Academy Graduates, and with our newly revitalized educational program, we will significantly increase this number,” said Keith Lane, VP, field sales and national accounts, North America.
For those who have already completed and graduated the Academy, they can now take a condensed re-certification course.
The Five Star Academy will go live August 15.