MLT Vacations has announced that its new marketing tool for travel agents is now operational and available.
The new Marketing Hub, which we previewed during this year's MLT University, is a web-based platform that offers travel agents the ability to create Delta Vacations and Aeromexico Vacations customized flyers, e-postcards, social media content, web banners and other marketing and advertising materials to meet their specific business needs.
“The Marketing Hub frees up agency resources so travel pros can quickly and easily build and deploy co-branded marketing materials, generate leads and ultimately sell more vacations,” said MLT Vacations President John Caldwell.
The Marketing Hub is accessible to registered travel professionals through MLT Vacations’ booking portal, WorldAgent Direct.
Content on the Marketing Hub is updated regularly and includes branded templates for Delta Vacations and Aeromexico Vacations. The templates are designed for a variety of marketing channels and can be tailored with a travel agency’s unique call to action, logo and contact information.
Earlier this year, MLT Vacations demonstrated a prototype of the Marketing Hub to its travel agency advisory board.