The latest innovation among competitive online travel sellers comes from Travelocity, who announced an “unprecedented” addition to the Travelocity Price and Service Guarantee that gives consumers a level of price protection on hotel bookings not available from other online travel sites. Travelocity customers who find the same hotel booking for less elsewhere online (excluding hotels booked using a name-your-own-price service) any time prior to the day of check-in can notify Travelocity and receive a refund for the difference in price.
Travelocity notes that competing sites offer price protection on hotel bookings only when lower prices are found on their respective sites, or only within the supplier's cancellation window. With the new policy, Travelocity is also offering a $50 discount toward future travel to introduce the hotel price match guarantee, between now and December 31.
“For several years, the Travelocity Guarantee has been a key differentiator for us,” said Tracey Weber, president, Travelocity North America. “For it to remain that way, we realized that it was time to bring our competitive prices more to the forefront. Giving our hotel shoppers the most flexibility and peace of mind when they book through us was the logical place for us to start.”
In another move, Travelocity said it no longer charges Travelocity change or cancel fees for hotel bookings or vacation packages (excluding last minute packages) and has reduced its hotel booking fees nationwide on www.travelocity.com.
“Despite this increased emphasis on low prices, the expanded Travelocity Price and Service Guarantee remains grounded in the tenets of the original Travelocity Guarantee introduced in 2005," Weber said. "Travelocity was the first online travel company to guarantee that 'everything about your booking will be right, or we'll work with our partners to make it right, right away.' "
Travelocity said its method of proactively contacting customers regarding uncontrollable events that could disrupt their trip also remains in place.