Tripology reports it has redesigned its website, featuring an easy-to-navigate design based on research and feedback from consumers and travel agents. The online service matches consumers with travel specialists, known as Tripologists, based on their specific vacation request. Tripology enables agents to harness the reach of the Internet, then work one-on-one with prospective clients to cultivate a customer, Tripology says.
The revamped site is phase one of Tripology’s planned enhancements for travel agents and consumers since its acquisition by USA TODAY Travel Media Group, the company says. The new Tripology.com site offers new features aimed at improving the user experience and increasing site traffic including targeted search engine optimization, and accessibility via smartphones and tablets for the convenience of agents and consumers on the go.
“Tripology continues to invest in widening the Tripology network via USA TODAY Travel Media Group sites with the ultimate goal of driving even more high-intent online leads to travel agents. We are also augmenting the agent tool set to better target and close sales. This first phase features a more modern look and feel while simplifying consumer trip requests, access to travel agents and agents’ access to online resources,” said John Peters, president of USA TODAY Travel Media Group.
Registered agents of Tripology.com will now have exposure to USA TODAY Travel Media Group’s 5.3 million unique monthly visitors who are seeking travel planning expertise, Tripology says. As part of a strategic initiative of USA TODAY, Tripology is now being featured as a prominent element of the Travel Media Group's websites -- including a highly visible trip request widget on each site’s homepage that encourages travelers to connect with a professional travel planner via Tripology.com.
These sites include the travel section of USA TODAY, 10Best.com, Experience Cruises, Experience Caribbean, Experience Beach, Experience Food & Wine and many other Experience Travel sites, Tripology says.
Visit www.tripology.com