MakeMyTrip, India’s leading travel company, is launching its U.S.-based India tour operation, India Ahoy, which will sell exclusively through travel agents and tour operators. MakeMyTrip, founded in 2000, recorded sales of$330 million in the fiscal year ending March 2009 with more than 50 percent market share in India.
“We recognize the complexity and commitment of a vacation to India and the value that travel professionals bring to their clients, offering experience, customer service and peace of mind,” said Keyur Joshi, COO of Make My Trip and India Ahoy. “We engaged PhoCusWright International and together built a U.S. Travel Agent Advisory Council. With their advice, we have created our U.S. portal, www.IndiaAhoy.com. This site is designed for U.S. travel agents to explore our products, access immediate online support and connect live with our India experts. The site also serves as a consumer referral site if a consumer happens to contact us directly. Agents registered with the site will receive the consumer leads and can grow their business. Our end goal is to bring U.S. travelers to experience the wonders of India, and we will not directly service the U.S. leisure traveler but will leave that to their travel agent.”
As the India Travel Specialist, India Ahoy offers independent and packaged travel options, the company reports. Each itinerary is planned and executed in partnership with the traveler’s U.S. travel agent, ensuring everything is right for their clients. Planned, coordinated and directed by a team of specialists, everything from location scouting to the accommodations, meals and air and ground transportation will be carefully inspected.
India Ahoy’s parent company, MMT, has daily sales in India of more than 200 packages, 1,000 hotel room nights in India and 15,000 air tickets. Leveraging this power as a leader in travel, India Ahoy guests will always be on the priority list of suppliers for upgrades, special arrangements, complimentary services or last minute booking requests.
The preferred industry partners of India Ahoy include: Air India, Kingfisher Airlines, Jet Airways, Taj Hotels, Oberoi Hotels, ITC Hotels, CGH Earth, Sarovar Hotels and WelcomHeritage Hotels (with a total complement over more than 3,000 hotels in India).
Industry Affiliations include: ASTA, International Air Transport Association (IATA), India Association of Tour Operators, IATA Agents Association of India, ARC, Government of India Ministry of Tourism, Pacific Asia Travel Association (PATA), Aussie Specialist (Australian Tourism Board), and a supplier membership with USTOA, among others.