Private Rail Company Brightline Launches Travel Advisor Program


Brightline (soon to be Virgin Trains) has announced a new travel advisor program, whereby travel agents can access a dedicated booking portal through Brightline is a privately owned, operated and maintained rail system that currently connects downtown Miami, Fort Lauderdale and West Palm Beach. Construction connecting South Florida to Orlando is underway, with service expected to begin in 2022.

Brightline’s travel agent program provides 20 percent commission to registered travel agents when booking reservations on Brightline. Further, travel professionals have access to the lowest published fares, access to manage reservations and self-service ticket changes, as well as monthly reporting provided by a dedicated Brightline Account Manager, the company said.

Brightline’s travel agent program also supports the company's Train-To-Port Packages, which bundles offerings together allowing guests traveling to park their car, check in and check their luggage at Brightline stations before boarding the cruise at all three South Florida ports. The Train-To-Port Packages also includes Lyft ride credits and a mimosa onboard.  


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In addition to providing transportation, Brightline partners with local cultural institutions on seasonal activations for the local community, including housing a Wizard of Oz 80th Anniversary Exhibit in coordination with the Miami Children’s Museum. In partnership with the Miami Heat, Brightline surprised riders with special guest conductor and retired basketball legend Shane Battier. Battier got fans pumped up for the game with fun train announcements as they made their way on the branded Buzzer Beater train to the Miami Heat game.

Brightline trains are fully accessible; the company says that they exceed ADA compliance standards and provide access from end-to-end. Dyson products can be found in the bathrooms for a completely touchless environment, and all of the pet-friendly stations and trains are equipped with high-speed Wi-Fi, power and USB outlets at every seat, as well as bicycle and luggage storage.

The company first launched in 2018. Travel agents can access the new portal at

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First Impressions of Brightline: Riding the Rails in South Florida

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