South African Airways Names New NE Sales Director

South African Airways has named Cheryl Lapow as the new director of sales development - Northeast Region. In her new role, based out of New York City, she will be responsible for the sales efforts in New York, New Jersey, Connecticut, Rhode Island, Massachusetts, Vermont, New Hampshire and Maine.

Her previous credits include sales account executive of Air Europa Lineas Aeras where she developed and promoted passenger traffic. Before this, she was manager of Group Sales for ABC Destinations. She has also worked for Industrial Bank of Japan as well as held other positions in the financial sector.