Virgin's Australian Operations to Use Amadeus

Amadeus is implementing a new distribution, e-ticketing and interlining solution for the short-haul Australian carrier Virgin Blue, while its long-haul affiliate, V Australia, will use Amadeus' customer management tools for reservations and online booking. As a result, Virgin Blue will experience a wider distribution through Amadeus' global distribution system and V Australia will use Amadeus' tools to drive online sales and deliver a "compelling online experience," the technology company said. V Australia is expected to begin flights between Australia and the U.S. in 2008. Visit www.amadeus.com/airlines. (JM)

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