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Exclusive Interview: Teaching Agents How to Sell Chile

July 20, 2010 By: Joe Pike Travel Agent

Juan Pabo Chovar, the charismatic director of Turismo Chile’s North America division, has a lot to say about the selling points of his country. And that’s why it took two sit downs, following the tourism-board-sponsored “Wines of Chile Experience” in New York, for Chovar to convey all the insider information agents need when selling Chile.

In the second installment of our one-on-one chat with Chovar (click here for part one), he tells agents about the industry offerings his country provides. We all know even the best agents need help, so Chovar offers some tools, such as the Chile specialist site,, that can provide agents with an extra edge when learning and selling this hot South American getaway.

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