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On Site: Vacation.com Goes MobileMay 6, 2012 By: Meagan Drillinger
May 6 marked the first general session as part of Vacation.com's 14th International Conference and Trade Show aboard the Oasis of the Seas. As part of the event, members of Vacation.com announced the launch of a brand new member agency-branded mobile app.
Set to launch in June, "GoSiteSee" is a post-purchase mobile solution agencies will be able to offer their clients. "We really did our homework in launching this app," said Stephen McGillivray, CMO for Travel Leaders Group, the parent company of Vacation.com. Agencies can personalize the application with their own logo, agency description and contact information. Once a client makes a travel purchase, the agency can input the customer's itinerary, including flight schedules, hotel information and recommended points of interest in top destinations worldwide.
Agents that sign up for the app by June 30 will be given five free instances to give the travel app to their clients. After that, a nominal fee will be charged for each guide pack they purchase. It's $6 for a pack, with three destination guides included.
GoSiteSee features destination content, including attractions, museums, restaurants, bars, cafes and shopping. Other highlights include pictures, reviews, maps and navigation. The map and navigation functions work offline, so clients won't incur international roaming charges, as well.
After the vacation is complete, the app icon remains on the client's smartphone, but the only way to reactivate the content for a new trip is to go back through their travel agent.
"In addition to all of its exciting mobile app features, agencies iwll also have access to GoSiteSee's web-based administration site where they can insert their agency branding, update and manage a client's itinerary for them, and purchase additional guides," says John Lovell, president of Vacation.com. "Unlike other mobile applications in the marketplace, GoSiteSee goes deeper in providing the most comprehensive destination content available."
Keep visiting www.travelagentcentral.com for further updates from the conference.