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AA Rolls Out Express Seats

August 18, 2010 By: George Dooley

Unbundling of airline services took another step as American Airlines introduced Express Seats that allows travelers to purchase seats for $19 in the first few rows of coach, including bulkhead seats. Costs can increase to $39 per flight for a NYC JFK to Los Angeles trip.

Additionally, customers who purchase an Express Seat are able to board with Group 1 of General Boarding for their flight, providing them the convenience of being among the first Coach customers on and off the plane, AA says.

Express Seats are available to all American Airlines customers and can be purchased exclusively via airport Self-Service Check-In machines anytime from 24 hours to 50 minutes prior to scheduled flight departure. This is for travel wholly within the United States, including Puerto Rico and the U.S. Virgin Islands.

Introductory pricing for Express Seats begins at $19 per flight, with pricing based on distance.

American still provides travelers with the option to pre-reserve other seats in the Coach Cabin at no charge, AA says. In addition, AAdvantage elite status members, oneworld, elite status members and customers purchasing full-fare tickets will continue to have exclusive access to preferred seating, separate from Express Seats, on a complimentary basis.


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