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Dolce International Introduces New GDS Chain CodeMay 21, 2008 By: George Dooley
Travel agents will benefit from Dolce International properties new DX chain code for its hotels across North America and Europe. The private label chain code will make its hotels and resorts more accessible to travel agents.
The DX code allows agents to find booking information on all Dolce properties in one location on the GDS; additionally, consortia and negotiated rate solicitations can be submitted for the entire brand via the Sabre, Amadeus, Worldspan and Galileo GDS using the DX code. Now, as Dolce properties appear in the GDS as a brand, travel agents will have the ability to display the entire portfolio as a preferred brand further enabling them to view and cross sell Dolce properties.
Travel agents can search for Dolce as one representative brand through this proprietary chain code, making the Dolce properties even more accessible to clients looking for something unique and inspired for their next vacation, business trip or meeting.
“We are constantly looking to implement strategic initiatives that help us grow our business and strengthen our brand,” said Chairman and Managing Director Andy Dolce. “The new DX chain code is just the beginning of what we have planned for Dolce International. “