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New York City Expands Marketing Reach

March 7, 2007 By: Mackenzie Allison Travel Agent

In an effort to promote New York City worldwide, NYC & Company has announced a slate of international office openings. With the new offices, NYC & Company has more than doubled its international presence in the past year. Recent additions include offices in Spain, Russia, Scandinavia and Amsterdam. In June 2006, NYC & Company merged with NYC Marketing and NYC Big Events. NYC & Company's goal is to attract 50 million visitors to New York City annually by 2015. NYC Mayor Michael R. Bloomberg has stated that travel and tourism are important to the city and supports an estimated 330,000 jobs and generates more then $24 billion in spending. Visit [].

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