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The Bottom LineApril 23, 2007 By: Debbie Strong, David Eisen Travel Agent
Agents give insight into their commissions
Is it more profitable to book group travel? Longer trips? Or to deal with wealthier clients? Travel Agent asked, and agents answered: What's the highest commission you've ever earned, and what was it for?
Post Haste Travel
"There were two wonderful commissions earned,"
says Sylvia Berman, owner of Post Haste Travel Service in Hollywood, FL.
"As most consultants will tell you, incentive groups earn us the most
money and that is what we were fortunate enough to do. A two-night package
earned us $30,000.
"For a family going to
for 10 days," she also recalls, "the commission earned was $37,000.
It's lots of work, but for a big reward."
Sometimes it's simply the wealthiest clients that yield the
biggest agent rewards. "The highest commission I've ever earned was for
booking the penthouse suite on the Crystal Serenity for the 2008 world
cruise," says Connie Lemmon, a personal vacation planner with AVC.
"The booking was for repeat clients of mine and the total commission was
Tzell Travel Group
Rabia Shahenshah of Tzell Travel Group in
memory, her highest recent commission was for booking a family trip. "I
think $11,000 dollars for two weeks in
was my highest commission," she says. She upped the commission by adding
extras and giving the client what he wanted in terms of space. "The client
owns his own jet. He's pretty wealthy and wanted a two-bedroom suite plus a
couple of extra rooms for his family (of six people)."
"I guess the highest commission I've ever earned was
for an extremely upscale group trip to
$20,000," says Randy Maged, the founder and owner of Potomac, MD-based
"It was a group of association members that does a trip every year. Each
year, it seems to get more upscale." The group usually invites 30 people,
but that particular year, they ended up with many extra family members and
"I have excellent contacts in
best tour operators. The planning and prep time was insane. I couldn't begin to
count the hours. Things changed every day, and the workload was enormous. My
commission simply reflected ten percent of the gross."
"A wonderful time was had by all," Maged recalls.
"I'm always delighted when that happens." But, she says, "I
couldn't wait for the trip to be over. It was a huge commission...but the
workload affected my business for a year. Lots of midsize commissions are
better for me. I [can't] have one huge trip taking all my time and