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Turks & Caicos Resort Targets Tech-Savvy TravelersDecember 7, 2011 By: George Dooley Travel Agent
The Sands at Grace Bay has unveiled a new mobile application that will enable travelers to book real-time reservations and browse hotel information via their smart phones. The resort also announced a new resort blog that provides prospective travelers with local insight, tips and advice for planning trips to the Turks & Caicos Islands.
The resorts says the decision to enhance the resort’s online and mobile booking capabilities was made in response to the significant increase in occupancy numbers and vacation inquiries that the resort has been experiencing this fall and winter travel season. This followed a newly revamped website and Facebook page in the beginning of the year.
The Sands at Grace Bay also reports a successful fourth quarter that is on pace to be the second best year in sales since the resort first opened in 1998. December occupancy numbers are already 27 percent ahead of this time last year. The resort also reports strong first quarter 2012 bookings that are pacing well ahead of last year and forecasts 2012 to be a record breaking year in sales overall.
By simply typing “thesandstc.com” into their mobile web browsers, travelers will now be redirected to the resort’s new mobile-optimized webpage “m.thesandstc.com” that offers a quick and easy format for booking vacation reservations online and accessing timely resort information. The resort blog will provide guests with resort news and announcements, excursion and day trip ideas, up-to-date information on island events and festivities, advice for planning weddings, family trips and special vacations in Providenciales.
By embracing social media over the past year, the resort says it has kept more travelers in touch with resort and island news through the resort’s Facebook page, which increased from 150 active monthly users in January 2011 to over 790 followers to date, the resort says.
The resort’s Facebook page serves as a platform for travelers to inquire about the vacation experiences of past resort guests, through personal recommendations, photo sharing and more. Visitors can “Like” The Sands’ Facebook page at: http://www.facebook.com/TheSandsAtGraceBay or follow The Sands on Twitter at: http://twitter.com/thesandstc.
Travel agents receive a 10 percent commission for all bookings made at The Sands at Grace Bay.