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Planet Hollywood Hits Las Vegas

June 4, 2007 By: Jennifer Merritt Travel Agent

The former Aladdin Resort & Casino gets a celebrity makeover

One night in April, this reporter almost thought she had been transported to another planet. It's easy to see why, when you compare my usual evening standard of microwaveable meals and sitcom reruns to the trendy food, vacationing celebrities and array of entertainment options that were available to me that evening. However, it wasn't another planet—it was simply a night in the life of a guest of the Planet Hollywood Resort & Casino

 Planet Hollywood Resort & Casino will show off its $1 billion renovation in SeptemberThe new Planet Hollywood, or PH as it's simply referred to,
is the latest hotel set to make its debut in Las Vegas this September. "We will be
throwing the biggest party Las Vegas has ever seen on September 28 and 29 for
the grand opening," Robert Earl, co-chairman of Planet Hollywood Resort
& Casino and neighbor of Bruce Willis, told a room full of press and hotel
VIPs in April. (Get ready for plenty of name-dropping, as Earl promised each
person mentioned here would be a frequent guest of PH.) "This is not just
a resort and casino, it is an amalgamation of three entities," he said,
alluding to the Planet Hollywood, Miracle Mile and Westgate Resorts franchises.

Indeed, after a $1 billion renovation, the former Aladdin
site is positioning itself as strong competition for the clientele of such
stylish and hip neighboring properties as Wynn and The Palms. Not only does the
lobby feature floor to ceiling Swarovski crystal chandeliers and 5,000
Panasonic high-definition plasma TVs that adorn public areas and guest rooms,
but celeb-frequented hotspots like the restaurant Koi and Privé nightclub are also
headed to the 2,600-guest room property.

The rooms themselves will be museums of celebrity culture,
much like the Planet Hollywood eateries that inspired the hotel. Rooms and
suites are themed after movies that showcase original Hollywood
memorabilia, like the black blazer John Travolta wore in Quentin Tarantino's
hit film Pulp Fiction. In addition, as a draw for sports fans, three
suites will be decorated with memorabilia from legendary sports figures Roger
Clemens, Pete Sampras and Sugar Ray Leonard.

New PH Towers by Westgate

In addition to the guest rooms and suites, the
Starwood-managed property also will feature the 50-story Planet Hollywood Towers by Westgate, which
will house 1,200 vacation villas and 28 penthouse suites. The 3.2 million
square feet of living space is set to make its debut in 2009.

Entertainment options include The Beauty of Magic
starring magician Hans Klok—which will feature Baywatch beauty Pamela
Anderson—and a production of Stomp Out Loud, a condensed version of the
Broadway hit Stomp. There are three lounges throughout the hotel,
including the Extra Lounge, inspired by the entertainment news show hosted by
Mark McGrath and Dayna Devon.

Two critical components of living like a celebrity include
spa treatments and shopping—and PH has not forgotten this. The Planet Hollywood
Spa by Mandara offers specialty massages, facials and body treatments, while
the 170 Miracle Mile Shops are comprised of retailers like Urban Outfitters and
H&M, the first store of the Swedish chain to hit Las Vegas.

The hotel remains open throughout the full renovation, with
one floor closing at a time in order to be revamped. However, Earl assured the
crowd that everything would come together by the end of September. "This
day has been a long time coming," he said.

Get a closer look at the new Planet Hollywood in the video below:

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