Celebrity Launches New Ad Campaign

Celebrity Cruises took a page from Andy Warhol in developing its new advertising campaign, but instead of being famous for 15 minutes, Celebrity wants its guests to feel famous for the duration of their cruise. This is central in Celebrity's new campaign dubbed, "Starring You," which will be present on TV, in print and online. The TV spots, which will feature David Bowie's song, "Fame," will begin airing Monday on cable and on ABC beginning September 24. Visit [www.celebritycruises.com].

Read more on:

Suggested Articles:

After cruising successfully in Europe the past few months, MSC Cruises is the first major line to receive approval for cruises from Japan. Read more.

Sea Cloud Cruises plans to restart cruises in March with Sea Cloud II in the Canary Islands, and shortly thereafter with Sea Cloud in the Greek Isles.

Viking has tapped Raquel Bono, M.D., retired vice admiral of the U.S. Navy, as the cruise company's new chief health officer. Learn more here.