AmaWaterways Appoints Two New Directors of National Accounts

Rendering of the AmaLea

AmaWaterways has appointed Alex Pinelo and Donna Cook as the new directors of national accounts. The two recently joined the company in other senior roles. The appointments come at a time of expected growth and fleet expansion for the company in the new year.

During his time at AmaWaterways, Pinelo oversaw the development of new Latin American markets and expanded the company’s existing relationships with the travel agent community throughout the region. He will retain the responsibility for this initiative in his expanded role of director, national accounts.

AmaWaterways VP Latin American Sales

Cook joined AmaWaterways in September 2017 after 14 years with Crystal Cruises in several senior roles in sales and operations. In her role as director of strategic initiatives for AmaWaterways, Cook oversaw new projects in key areas of revenue management and sales reporting.

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Pinelo and Cook will work closely with AmaWaterways 23 business development managers and sales coordinators across the United States and Canada to develop and execute strategic sales and marketing programs with key national account partners.

The two travel industry veterans are joining the river cruise line at a time of expansion. This year, AmaWaterways will debut its newest vessel, AmaLea. Sister ship to AmaKristina, AmaLea welcomes 156 guests onboard to sail the Danube and seasonal Christmas Markets and Tulip Time itineraries. The ship has connecting staterooms and triple accommodations, signature twin-balconies, a swimming pool with swim-up bar, expanded fitness room, multiple dining venues and more.

In 2019, Amawaterways will bring the largest fleet expansion since the company’s launch, welcoming three new ships. AmaWaterways’ ship, AmaMagna, will be almost twice the width of traditional European river cruise ships, offering more space to its guests. Additionally, the line will introduce AmaMora, sister ship to AmaLea and AmaKristina, which will sail the Rhine river. AmaDouro, sister to AmaVida, will sail the Douro River.

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