Celebrity Cruises Launches Tech Wellness Campaign

Photo by Kipp Baker via flickr

Celebrity Cruises has partnered with digital trailblazer Randi Zuckerberg as part of the year-long "Take Care of YourSelfie" campaign, which encourages guests to find a tech-life balance while on vacation.

The first part of the program is a new lineup of specially designed spa treatments and services available at Canyon Ranch SpaClub onboard Celebrity's ships beginning February 2015.

The treatments are:

"fACEial Time" (Environ Ultimate Vitamin Therapy): This facial is designed to effectively treat a wide range of skin care needs related to staring at computer and tablet screens. This facial provides intense penetration of active ingredients – including skin-nourishing antioxidants, peptides and vitamins A, C and E – for visible results.

"InstaGlow" (Detoxifying Ritual with Signature Add-On): A detoxifying 100-minute ritual with a signature add-on, the Red Flower cleansing body scrub includes coffee, olive stones and fresh lemons as well as rich rhassoul clay to draw out impurities. Guests can set the intention add-on at the beginning to take time to disconnect and be in the moment for this treatment.

"Get wrAPPed" (Seaweed Peat Wrap): This VOYA organic seaweed peat body wrap treats a variety of skin and rheumatic conditions and increases detoxification by mixing seaweed extracts with micronized peat. The treatment is richly infused with trace elements, vitamins, carbohydrates, polyphenols, lipids, and humic acid to help drain toxic substances from the body.

"Texticure" (Hands So Soft Manicure): A warm paraffin manicure hydrates dry skin, softens cuticles and soothes aching joints like nothing else. This beauty treatment combines nail polishing and buffing with skin softening and moisturizing. The entire hand is dipped in paraffin wax to seal in softness and moisture. This experience designed for hands always texting and responding to emails.

"Control ALT Delight" (Unique yoga experience with T-Spheres): This mind-body yoga workout features T-Spheres to help stretch and flex out of the workstation slump or texting crouch. The pressure-point experience facilitates unwinding with quiet, precise movements that corrects poor body alignment, increases flexibility, relieves mental stress and promotes restorative sleep.

Zuckerberg, editor-in-chief of the website Dot Complicated, curated the program to inspire vacationers to take a break from their daily dose of technology and recharge.

"The digital revolution has changed and enriched every facet of our lives, and now more than ever, it is essential for us to find a healthy tech-life balance," said Zuckerberg.

Visit www.celebritycruises.com