CLIA Targets Luxury Cruise Agents

The Cruise Lines International Association's (CLIA's) Luxury Cruise Specialist certification program is gaining traction, as a reported 100 CLIA-member agents have signed up and another 15 already have completed it. The program is designed to educate agents about luxury travelers and how to effectively sell them. "With annual growth often in double digits, the luxury segment of travel represents a tremendous opportunity for today's travel agents," said CLIA's president and CEO, Terry Dale. One of CLIA's member lines has already pledged support for the program and offered perks to agents who have completed the coursework. Enrollment for the course is $30. Visit [www.cruising.org].

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