|Director of Business Development Kim Faiello; CruiseOne Franchise Owner Lynne Ogden of Centennial, CO; and Business Development Manager Jackie Thompson meet in Colorado for an in-person meeting.|
CruiseOne/Dream Vacations and Cruises Inc. have announced the creation of an in-house Business Development Team aimed at helping franchisees and agents grow their businesses through support and engagement opportunities on a regional level.
“While we introduced a field marketing team several years ago to provide our agents with a boots-on-the-ground approach to marketing, we recognized that this team does so much more and it was necessary to provide localized support to agents in all 50 states,” said Drew Daly, general manager of network engagement and performance of CruiseOne/Dream Vacations and Cruises Inc.
The Business Development Team has divided the country into four regions, with each being supported by a local Business Development Manager. In addition to traveling around the country hosting individual and group meetings, the team identifies local community events that will drive business growth, hosts weekly engagement calls and monthly webinars, creates themed Best Practices and Small Event Toolkits and more.