FCCA to Promote Caribbean Tourism, Post-Hurricanes

A couple lounging on the beach
Photo by Osuleo/iStock/Getty Images Plus/Getty Images

The Florida-Caribbean Cruise Association (FCCA), the trade association with destinations and stakeholders in the Caribbean and Latin America, has announced it has committed to a multifaceted million-dollar campaign to display that the majority of its Caribbean destinations are operating normally after Hurricanes Irma and Maria.

The campaign, “The Caribbean is open for business and ready to welcome YOU with our warm and friendly smiles," will target multiple media sources with destination footage, traveler testimonials, and a map showing that the majority of destinations are open and ready to welcome guests.

The company also plans to feature a special event and celebrity support, along with input and backing from destination leaders and notable figures in the travel industry.

FREE CRUISE NEWSLETTER

Like This Story? Subscribe to the Cruise Newsletter!

The latest product launches, deals, sales promotions, and executive appointments in the cruise industry. Keep up on the latest cruise industry news.

"The FCCA and our Member Lines have been working tirelessly toward hurricane relief efforts, and this initiative is also a vital tool to assisting the Caribbean by stimulating the economy," said Michele Paige, president, FCCA, in a written statement. "Many Caribbean destinations fortunately missed any impact from the hurricanes, and most affected destinations worked around the clock to reopen for tourism. We look forward to showcasing those actions and the friendly smiles awaiting visitors."

In addition, the FCCA will work directly with select destination partners to further tailor the message, and collaborate with destinations to create and distribute press materials.

These campaign efforts will also be shown at the upcoming FCCA Cruise Conference & Trade Show on Oct.23-27, an event that will gather around 1,000 private and public stakeholders and 100 cruise executives for a series of meetings, workshops, and networking opportunities.

For more on the FCCA, visit F-CCA.com.

Related Stories

Aman Announces Re-Opening Dates for its Caribbean Hotels Following Hurricanes

Carnival Corp: Over 40 Caribbean Cruise Destinations Open After Hurricanes

Bahamas Tourism Operations Fully Resume Following Irma, Maria

Beaches Turks and Caicos on Track For December 14 Opening Despite Maria

Suggested Articles:

Reykjavik's waterfront setting and mountain vistas imbue the city with charm, while just inland lie epic landscapes shaped by volcanoes and glaciers. 

Direct flights from the East Coast of the United States to Australia got a step closer this week, among a number of other new developments in air travel. Here’…

From expedition cruises to hotels to air travel, it’s been another busy week for executive appointments in the travel industry. Here’s what you need to know.