Following the company's acquisition by Genting Hong Kong, which was officially completed May 15, Crystal Cruises has announced the line will open a branch office in Miami, effective June 1.
Crystal’s corporate headquarters in Los Angeles will remain the line's base of operations. The Miami branch office presents additional positioning for greater growth in the area, the line said in a statement announcing the decision.
“The Miami branch office will strengthen our East Coast market base and provides us an amazing opportunity to source cruise experienced talent from the area, as well as create new partnerships and foster existing business relationships in the region,” said Crystal Cruises President and Chief Executive Officer Edie Rodriguez.
The Miami branch office, located on 1501 Biscayne Blvd in the Omni Building, will be the home site to newly created management positions at Crystal while also serving as a secondary location for Los Angeles-based executives to conduct business as needed. It will also feature a reservations call center, which will begin to accept bookings in summer 2015, and provide support on both coasts for Crystal Cruises to serve the domestic and international markets.