MSC Cruises Appointed Bonnie Levengood to SVP of Marketing

bonnie levengood
Bonnie Levengood, SVP marketing, MSC Cruises

MSC Cruises USA President Richard E. Sasso has appointed Bonnie Levengood to the newly created position of SVP of marketing, leading the company’s consumer and travel industry marketing and digital activities throughout North America.

Levengood has nearly two decades of marketing and financial experience. Most recently, she ran her own marketing company. Prior to that, she headed up marketing and sales for nearly eight years for 1-800-PetMeds, America’s largest pet pharmacy, leading the company’s annual revenue to more than $239 million by creating new direct marketing programs that included email marketing campaigns, new TV commercials and direct mail and catalog programs.

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Levengood’s marketing experience also includes serving as manager, director and interim VP for American Express Financial and, on the agency side, she ran the creative and customer service departments for First Marketing, A Taylor Company, servicing Fortune 100 clients nationwide.

For her active and committed involvement in the South Florida community, Levengood was awarded Woman of the Year in 2013 by the 1000+ Club. She serves as Fund Development Chair on the Executive Board for the Children’s Home Society of Florida Intercoastal Division, co-chair of the Helping Turn Lives Around Event and, for many years has helped the fundraising efforts to provide support for less fortunate children in Broward County through the Children’s Home Society.

A native Floridian, Levengood currently lives in Boca Raton and graduated cum laude from the University of Miami.

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