Norwegian Cruise Line has launched an online shopping website at www.nclgiftshop.com, featuring branded merchandise including men’s, women’s and children’s clothing to travel promotional items such as special Norwegian Epic branded items. When travel agents use the promotion code PARTNER at checkout on a range of items, including embossed pens, wine sets, notebooks, beach balls and tote bags, they will receive a 10 percent off discount and be entered into giveaways for special events. The cruise line's Latitudes members (past Norwegian Cruise Line passengers) can also receive a 10 percent discount by using the code LAT10.
The site features apparel tailored toward cruising clients, including rhinestone-studded shirts for women and embroidered polo shirts for men. Frequent travelers can choose from the store's leather passport and luggage tag set, and Freestyle Cruisers can peruse the site's baby bibs, onesies and t-shirts for toddlers. The first 200 online customers to buy from the online e-store received a complimentary Norwegian drawstring backpack.