Royal Caribbean Announces Executive Promotions

Royal Caribbean International has appointed Lisa Bauer as EVP of global sales and marketing and Lisa Lutoff-PerloEVP  of operations. Bauer and Lutoff-Perlo will continue to report to Adam Goldstein, President and CEO of Royal Caribbean International.  Since joining the company in 2002, Bauer has had responsibility for several key functions including, at various times, Royal Caribbean International’s sales department and hotel services areas.  As EVP of global sales and marketing, Bauer is responsible for Royal Caribbean International’s worldwide marketing and revenue management as well as for the corporation’s sales and marketing offices around the world.

Lutoff-Perlo is a 27 year veteran of the company who has served in a variety of roles within both Celebrity Cruises and Royal Caribbean International.  She started at Royal Caribbean International as District Sales Manager for New England.  More recently she was responsible for Celebrity Cruises entire hotel operation including introducing the Solstice class of award winning ships.  In her new role as EVP of Operations for Royal Caribbean International, Lutoff-Perlo will be responsible for all of Royal Caribbean International’s Hotel Operations as well as its Marine and Port Operations.

Royal Caribbean also announced that Brian Rice has been promoted to vice chairman and CFO of Royal Caribbean Cruises Ltd. In this expanded role, Rice will continue to oversee the finance function, but also take on responsibility for the company’s supply chain department, as well as focusing more on strategic issues. Rice will continue to report directly to Richard D. Fain, Chairman and CEO.

Rice has been with Royal Caribbean for over 20 years, most recently as EVP and CFO.  Prior to that, Rice has served in a variety of senior management positions, including SVP, revenue performance, where he was responsible for revenue management, air/sea, groups, international operations, decision support, reservations and customer service.  He has also served as VP, market planning and development; and director, revenue planning and analysis.

In a related move, Jason Liberty has been promoted to SVP – strategy and finance, and in his new role will continue to report to Rice. Liberty will assume responsibility for overseeing Strategic Planning, Corporate Planning, Investor Relations, Deployment and Treasury functions. Liberty joined Royal Caribbean in 2005, and most recently served as VP, corporate, revenue planning and insurance – responsible for corporate and capital planning, revenue planning and systems, energy management, newbuild and risk management.

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