Bitter End Yacht Club Hires New GM

The Bitter End Yacht Club, a luxury watersports resort located on Virgin Gorda, British Virgin Islands, recently announced the appointment of Mohammed M. Sallah as the resort’s general manager.

Sallah, a skilled manager of luxury boutique Caribbean resorts, brings a wealth of luxury hospitality experience to Bitter End Yacht Club, gained from previous positions with properties in Barbuda, Anguilla and the British Virgin Islands.

Sallah comes to Bitter End Yacht Club after almost two years as general manager and CEO of Lighthouse Bay Resort in Low Bay, Barbuda, where he oversaw resort operations, and repositioned the property by initiating an aggressive marketing campaign, ultimately radically increasing and transforming hotel revenues in less than 18 months.

Visit www.beyc.com

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