The Board of Directors of the Barbados Tourism Authority Names Interim President and CEO

The Board of Directors of the Barbados Tourism Authority recently announced that Petra Roach, vice president of marketing and sales, U.K. will assume the role of interim president and CEO as of May 2.
Over the past 12 years, Roach has been a driving force for the Barbados Tourism Authority in the U.K. market, developing key campaigns including the British Airways Football Legends Invitational Tournament and the Top Gear Festival Barbados, as well as pushing for the ratifying of Britain's Air Passenger Duty, which was reformed earlier this year. 

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Roach is also a member of the Chartered Institute of Marketing, and sits on the Boards of the Branson Centre for Entrepreneurship, the Sport for Life charity, and the Caribbean Tourism Organisation, U.K.


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