Digital Marketing Trends to be Discussed at 2015 Hawaii Tourism Conference

Christopher Penn, vice president of marketing technology at SHIFT Communications

Digital media has become a major source of information and a powerful influencer in today's dynamic and global society. As a result, digital marketing has become an essential tool in reaching and targeting key audiences.

Learn more about the latest digital marketing trends, how to measure effectiveness, develop strategies and identify and respond to new developments that may impact your business during the 2015 Hawaii Tourism Conference "Digital Marketing: Best Practices for Today and Tomorrow" session on Thursday, August 27.

This session will be led by Christopher Penn, vice president of marketing technology at SHIFT Communications, co-founder of the PodCamp New Media Community Conference and co-host of the Marketing Over Coffee podcast. Featured in major media, including the Wall Street Journal, Washington Post, New York Times, BusinessWeek and ABC News, Penn has been recognized as a leader in new media and marketing. In 2012, Forbes Magazine recognized him as one of the Top 50 Most Influential People in Social Media and Digital Marketing.
 

Take advantage of this opportunity to meet and learn from Penn by signing up now for his session, "Digital Marketing: Best Practices for Today and Tomorrow." Registration for the conference is available through Tuesday, Aug. 25. Click here to register now. 

DAILY NEWS & DEALS NEWSLETTER

Like this story? Subscribe to Daily News & Deals!

Featuring breaking news on the latest product launches, deals, sales promotions, and executive appointments. Be sure to sign-up for this free industry daily newsletter.

Visit www.gohawaii.com and www.hawaiitourismauthority.org.

Suggested Articles:

As Tourism Minister, Zamir is tasked with revitalizing domestic and international tourism as countries recover from the COVID-19 pandemic.

Nearly one-third of U.S. consumers plan to stay in a hotel for leisure travel within the next three months. Learn more here.

Starting July 1, TAP Air Portugal will resume several international flights to such destinations as Newark, Boston, Miami and Toronto. Read more here.