The Hard Rock Hotel Riviera Maya, the fourth hotel in Hard Rock's All-Inclusive Collection, celebrated its grand opening on May 4.
The event had a red carpet, Hard Rock Guitar Smash, live beachside concert by Jon Bon Jovi and The Kings of Suburbia and VIP after party at Club Heaven.
Celebrity guests who attended the exclusive event and walked the red carpet included Keeping Up With The Kardashians reality star, Scott Disick, Victoria’s Secret Angel, Alessandra Ambrosio, The Hills reality star and TV host Audrina Patridge, DJ Connor Cruise, DJ Jack Novak and American Idol’s Haley Reinhart and Casey Abrams. Various VIPs included the Seminole Tribe of Florida, All Inclusive Collection executives, Hard Rock Hotels & Casinos executives and seven Wounded Warriors in Action – U.S. combat wounded, Purple Heart recipients.
“We’re beyond excited to open our doors to yet another unmatched all-inclusive resort experience. The explosive Grand Opening celebration was the ideal introduction to the newest all-inclusive Hard Rock Hotel and amplified our presence in Mexico,” said Frank Maduro, vice president of marketing of All Inclusive Collection.
The grand finale included a live beachside concert from rock icon Jon Bon Jovi and his New Jersey side band The Kings of Suburbia.
"We have thoroughly enjoyed our collaboration with All Inclusive Collection and are thrilled Hard Rock Hotel Riviera Maya is officially open for guests of all ages to enjoy," said John Galloway, chief marketing officer of Hard Rock International. "We’re certain Hard Rock Hotel Riviera Maya will exceed expectations and All Inclusive Collection will continue to bring incredible value to our brand.”
The new Hard Rock Hotel Riviera Maya offers a combined 1,264 guestrooms with balcony, terrace views or new sky terrace options, hydro tubs in each room, shopping and the largest celebrity-branded Rock Star Suite in the Hard Rock International collection designed by singer Bret Michaels. In addition to outdoor pools and a private beach, this all-inclusive resort offers nine restaurants, eight bars and lounges, in addition to 88,915 square feet of meeting and event space.
For kids, Hard Rock Hotel Riviera Maya offers HIT Entertainment's Little Big Club, Teens Lounge & Club, snorkeling and kayaking. In addition, the “resort within the resort,” adults-only section Heaven, includes the Hard Rock signature Rock Spa with 75 treatment rooms, four restaurants and three bars and lounges, including a premium service nightclub.