Pueblo Bonito Oceanfront Resorts and Spas, the collection of six award winning properties in Los Cabos and Mazatlán, Mexico, is about to embark on a milestone year. In 2012, the resort collection celebrates its 25th Silver Anniversary.
Pueblo Bonito's first property, Pueblo Bonito Mazatlan, opened its doors in 1987. Pueblo Bonito Mazatlan's debut kick-started an impressive trajectory for the brand, which went on to add another Mazatlan resort and four resorts in Los Cabos to its portfolio.
Over its two plus decades, the collection has evolved with the changing demands and preferences of travelers, and the recent addition of the Luxury Without Limitations and Deluxe All-Inclusive programs, with their vacations-for-one-price and sister resort access benefits, is a recent example of this flexibility. Industry accolades have also been forthcoming throughout the brand's history, with an impressive 55 awards honored to the collection just in the past few years. While the ability to evolve with the times - and receive important industry recognition - is key, the brand credits its success to one thing: its guests.
"We are proud to be celebrating our 25th anniversary, and are so grateful to our guests for helping us reach this important milestone," said Ernesto Coppel, founder and CEO of Pueblo Bonito Oceanfront Resorts and Spas, in a written release. "When I started this company I had a vision of creating an environment that guests could consider a second home. It is through listening to the desires of our guests and creating memorable experiences for them, and most importantly, because of their loyalty to us over many years, that we've been able to do just that."
To celebrate this milestone year, Pueblo Bonito Oceanfront Resorts and Spas is kicking off a series of anniversary-related giveaways and celebrations for its guests. Facebook fans will be eligible to win a number of prizes, from spa amenities and plush robes to three-night stays at one of the Pueblo Bonito resorts - all to be given away on the 25th of every month, for all 12 months of 2012. Furthermore, any guest who books a stay via the Pueblo Bonito website will enjoy an anniversary gift with the brand's compliments.
There will also be an array of onsite activities and value-adds to celebrate the Silver Anniversary. Guests will enjoy custom-made silver margaritas, made with Patrón Silver, $25 anniversary menus and weekly anniversary and pool parties decked out in silver décor and music from 1987, the year the first Pueblo Bonito property debuted.