Puerto Rico, ASTA Launch New Campaign to Encourage Volunteer Tourism

View of San Juan in Puerto Rico
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Responding to the high demand from loyal travelers wanting to help Puerto Rico after it was ravaged by Hurricane Maria, the Puerto Rico Tourism Company (PRTC) has announced the first phase of its “Rebuild Days” travel campaign, which is a series of volunteer-related events to be held at multiple attractions, including parks and historic sites, through the end of the year.

Kicking off the series will be a cleanup at Camuy Cave Park, the third largest underground cave system in the world, located in the north region of the Island, on November 16-18, beginning at 7 a.m.

“Our travel advisor members have been receiving many inquiries from travelers loyal to Puerto Rico who want to visit and join in on its rebuilding efforts,” said Zane Kerby, president and CEO of the American Society of Travel Agents (ASTA), in a written release. “Puerto Rico is a one of a kind destination, with many loyal visitors who want to be part of its comeback.” 

Supplies and tools will be provided for all participants. A natural wonder with the Camuy River running through it, the Camuy Cave has ceilings over 10 stories high and offers natural works of art from the stalagmites and stalactites found within. 

From November 27-29 beginning at 8 a.m., the PRTC will also host volunteers at Crash Boat Beach, one of the hidden gem beaches of Aguadilla along the northwest coast of the Island. The location is known by surfers and snorkelers as a site with great waves, clear waters and an abundance of sea life. 

Encouraging locals, Puerto Ricans abroad, and others looking for meaningful travel opportunities this holiday season, the PRTC is excited to welcome fans of the Island to help contribute to its recovery and partake in its rebuilding efforts. 

With the majority of San Juan’s hotels operating and welcoming new visitors, the city has become a respite for locals and responders on the Island, and is the ideal place to visit for those interested in adding purpose to their travel. 

“Tourism continues to be vital to Puerto Rico’s road to recovery, and we look forward to welcoming visitors soon, especially those who want to give back this holiday season,” said Jose Izquierdo, executive director of the PRTC. “Continuing to visit us, staying at our hotels, eating at our restaurants, buying from local businesses and giving back through rebuilding efforts is the best way to support us right now.”

The government of Puerto Rico, led by Governor Ricardo Rosselló Nevares, is now focused on reactivating the local economy, and with the Island on consumers’ top of mind and San Juan ready to receive travelers, tourism is at the forefront of the economic development agenda.
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