The American Society of Travel Agents (ASTA) announced that San Juan, Puerto Rico will be the host of the 2011 International Destination Expo. Puerto Rico was chosen for its accessibility to U.S. travelers and its rich history and culture, according to a written release.
“The International Destination Expo is the only industry event dedicated to destination training,” said William Maloney, ASTA CEO, in a written statement. “Attendees will have the chance to experience firsthand the exciting tourism attractions Puerto Rico has to offer, discovering a sample of the old and new continent. National, as well as regional suppliers and travel agents, will certainly return home with a better understanding of Puerto Rico and its tourism offerings, which will no doubt entice everyone to make arrangements to visit this premiere destination.”
In preparation for IDE 2011, all travel agents to join ASTA between now and January 15, will be automatically entered to win one of three Marriott hotel stays. Also, suppliers who join ASTA will receive a discount on their booth at IDE 2011 and a free Caribbean specialist travel agent list.