The Siam Joins Virtuoso Preview Program

(c) 2011 Virtuoso

The Siam is the first Asian-based hotel to join Virtuoso's growing collection of illustrious properties in the exclusive Preview program. Siam joins an impressive roster of distinctive hotels, each of which is granted access to Virtuoso's unparalleled assets and enviable membership prior to the hotel's opening. The Siam, scheduled to open in January of 2012, will offer 28 standard and river view suites, which overlook the River of Kings in Bangkok, Thailand, as well as 11 pool side villas with personal gardens and personal swimming pools.

Further amenities include an infinity pool, library with movie screening room, an art gallery, private pier, gym with Muay Thai ring, the world's first installed in a hotel, an outdoor yoga terrace, spa, and a nail and hair salon. Located in the center of Bangkok's royal Dusit neighborhood, The Siam is in close proximity to all major Bangkok attractions, including the National Museum, the Vimanmek Teak Palace, Temple of the Emerald Buddha, Little India Textile Market, the Grand Palace, Dusit Zoo and the Golden Mount, which houses Buddhist relics. Virtuoso offers an elite marketing and branding opportunity that will initiate attendance at conferences and events and training opportunities crucial to the hotel's first year of operation.

Siam's participation in Preview means Virtuoso's advisors have exclusive selling advantages for a full year, ensuring their clients will not find more competitive advantages anywhere in the market.

VP of hotels, destinations and tours for Virtuoso Albert Herrera said, "The Siam is an exciting property to add to our group of notable hotels and though we don't often refer to a hotel's reputation before it even opens, in this case we can. The Siam fuses together a rich heritage with modern sensibilities, combines an incredible location with unique and interesting amenities, and has assembled a team that prioritizes service and experiences down to the tiniest detail."

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