Tahiti Tourisme North America Launches First Ever Summer Advertising Campaign

tahitiTahiti Tourisme North America recently announced the launch of its first ever summer advertising campaign.

The campaign will focus on print and digital channels in the North American market with a substantial emphasis on native advertising. Native media partners include Robb Report and Travelzoo. Travel trade placement is also an integral part of the campaign.

This past January, Tahiti Tourisme introduced the concept of Mana globally through a new integrated advertising and branding campaign. Tahitians believe Mana to be the life force and spirit that surrounds and connects all living things.

DAILY NEWS & DEALS NEWSLETTER

Like this story? Subscribe to Daily News & Deals!

Featuring breaking news on the latest product launches, deals, sales promotions, and executive appointments. Be sure to sign-up for this free industry daily newsletter.

The branding platform, “Embraced by Mana,” highlighted the many sides of Tahiti by blending iconic imagery and unique Tahitian culture. The summer campaign launched in North America will continue this story with new imagery and additional stories about the many sides of the Islands of Tahiti.

The campaign serves to build awareness and reinforce the Islands of Tahiti as a culturally rich and authentic destination coupled with the private world-class experiences travelers are seeking. The campaign showcases the duality and diversity of the destination, serving to differentiate the Islands of Tahiti from other competitive destinations around the world. 

Visit www.tahiti-tourisme.com

Suggested Articles:

Radisson Blu Resort & Residences, Punta Cana will be located on the beach of Cabeza de Toro and just 10 minutes from downtown Punta Cana.

Military veterans and community heroes can enter to win a free work-from-home travel agency franchise from Dream Vacations. Learn more here.

MMGY Global says domestic travel safety scores low at 34 and international travel scores even lower at 22 (0 being least safe; 100 being safest).