The Beijing Tourism Group (BTG) and international hotel management group GHM have announced plans to launch an upscale resort concept branded Ahn Luh. The partners, together with a third investor, the Great Ocean Group (GOG), said the group's first properties will debut in the next two to three years. The signing ceremony for the first project, the Ahn Luh Dujiangyan in Chengdu, was held in March.
BTG's Chairman Duan Qiang said "Resorts in the new Ahn Luh brand aim to promote and practice what we have termed the "China services" concept. In essence, this concept marries internationally accepted standards of quality with distinct, local features. The result is the fusing of old-world Chinese hospitality with contemporary elegance to create value added products, while contributing to an eco-friendly environment."
Ahn Luh is charting future developments in major cities and tourism destinations throughout China. In the pipeline are hotels in Beijing, the Pearl River Delta and Southwest China. Ahn Luh's hotels will come to market as 50- to 100-room and villa properties. As a complement to each hotel's spa, a resident Tai Chi master will manage an on-site Tai Chi Center. Ahn Luh hotels will also offer 'dian xin' breakfast, an all-day Chinese-style tapas bar, indoor and outdoor pools, a library and cigar lounge, airport concierges and a fleet of Wi-Fi-enabled cars. Each hotel will also house a retail shop selling regional goods as well as traditional Chinese medicine. All properties will feature meetings facilities.
For more information, visit www.ahnluh.com
