Hard Rock to Enter Select Service Hotel Category With Reverb

Courtesy of Hard Rock International

Hard Rock International has announced Reverb by Hard Rock – the brand’s entrance into the select service hotel category. The new collection of music-centric hotels will be designed as contemporary hubs where modern music lovers can connect and create. In February 2020, Reverb will introduce its first property adjacent to the Mercedes-Benz Stadium.

The new property will be developed and managed in tandem with Atlanta-based companies Bolton Atlanta, LP and Hotel Equities (HE). Located in the growing neighborhood of Castleberry Hills, in downtown Atlanta, the location will enable guests to sample the local culture, restaurants and bars, or experience the city’s concerts, shows and sporting events — all within walking distance of the stadium.

The Atlanta hotel will have nearly 200 rooms featuring contemporary accommodations, amenities and public spaces All Standard King & Double Queen rooms include notable technology, fan-inspired artwork and signature showers. Travelers can also experience the Roadie Room which includes six queen bunk beds.

Luxury Travel Advisor’s ULTRA Summit

May 21-23, 2019 | Reunion | Kissimmee, FL

This exclusive, invite-only event focused on the luxury travel market brings together world-class travel agency owners and managers with the most opulent, luxury suppliers to cultivate collaboration, share insights, and help carve a path into the future of luxury travel.

The communal spaces will be a place to socialize like Constant Grind Coffee and Bar, which serves French press or pour over in the morning and a curated selection of wines and spirits at night. Guests can also check out the views from the hotel’s rooftop bar on the way to explore the city. Guests can also experience live musical performances, share ideas in the large co-working space, MEET, and go to the multi-functional work-out space.

Other parties involved in the development are Batson-Cook (general contractor), Gensler Group (architect) and Horwath HTL (consultant).

For more information, visit http://reverbhotels.com/.

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