Meliá Rolls Out Guest Bracelet, WhatsApp Business Integration

Meliá Hotels International is rolling out a number of new tech amenities for leisure guests and business travelers.

The company and Oracle have developed a new bracelet designed to serve guests as a room key and wallet during their stay. The bracelet uses Bluetooth and short-range connection capabilities to allow guests to unlock the door to their room by placing the bracelet next to the lock, as well as enabling them to pay for hotel services such as meals in the restaurants and treatments in the spa. The bracelet has been designed with resort hotels in mind, utilizing the Oracle cloud to facilitate payments across all resort services and with a completely waterproof design, allowing guests to leave their wallet in their room. Bracelets are linked to the Meliá App, allowing users to track their spending throughout their stay. Guests are also able to set maximum credit limits, receive receipts or cancel services on the app.

The pilot project for the technology is being carried out in two Meliá hotels in Magaluf, Spain. Four additional hotels in the destination will add the devices in summer 2019. Guests staying at the Sol Katmandu Park hotel and the newly opened Calviá Beach The Plaza are already receiving bracelets at check-in, allowing them to open the door to their room and pay for all the services in their hotel or in any other Meliá hotel in Magaluf. Guests in any one of the hotels can use the bracelet to enjoy the restaurants or spas at any of the nine Meliá Hotels International properties in Magaluf: the Sol House Resort (three hotels), Sol Katmandu, Meliá Calviá Beach, ME Mallorca, Sol Barbados, Sol Guadalupe and Sol Beach House Mallorca, and shops at the new Momentum Plaza.


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New WhatsApp Business Integration

Meliá also reports that it has become one of the first businesses to integrate WhatsApp Business into its operations.

Meliá Hotels International will use the WhatsApp Business tool to send customers their booking confirmation number, hotel location and hotel contact number, should the customer elect to use this service. The company said that it anticipates that the tool will improve customer experience and strengthen consumer relationships with the brand.

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