Avoya Travel reports it is expanding its resort portfolio through a new partnership with The Mark Travel Corporation.
Avoya said the new partnership would use Mark Travel’s technology and product offering to provide customers with more full-service booking options, as well as to increase booking efficiency for Avoya’s member agencies. Mark Travel and Avoya have created custom technology that provides Avoya Network members with access to Mark Travel’s resort product and promotions through Avoya’s Agent Power travel agency operating system.
In conjunction with the partnership launch, Avoya updated is www.AvoyaTravel.com website with newly added resort product and destination pages.
Avoya said that the move is part of the Avoya 2025 plan that was recently announced at Avoya’s 2018 Conference. Avoya 2025 aims to create more powerful customer experiences that combine modern technologies with the personal service of Avoya’s member agencies, as well as generating deeper collaboration with supplier partners. Avoya’s Mark Travel partnership is part of the first phase of the 2025 plan, Avoya said.
The partnership also follows the merger between The Mark Travel Corporation and Apple Leisure Group (ALG), which executives at the time told Travel Agent was aimed partly at providing a unified platform for travel agencies that incorporated Mark Travel’s tour and distribution products with ALG’s wide-ranging resort and tour operator portfolio. The newly combined company includes Mark Travel and technology provider Trisept Solutions, as well as Zoetry, Secrets, Dreams, Breathless, Now, Sunscape, Apple Vacations, Cheap Caribbean, Travel Impressions, Blue Sky Tours, My Destination Wellness, Fun Jet Vacations, Mark International, Southwest Vacations and United Vacations (including managed brands).