Certified Vacations Group named Patti Paton to fill the newly created post of director, brand and partnership marketing. A 25-year veteran of the travel industry, Paton served as senior director, travel industry and affinity marketing, for Alamo Rent-A-Car. She is also a former regional sales manager for Alaska Airlines. Certified Vacations operates Continental Airline Vacations, Delta Vacations, Future Vacations, and Song Travel Packages.
