Home-based travel franchises Dream Vacations and CruiseOne and host agency Cruises Inc. are launching a 2017 Immersive Educational Series, which will focus on three training opportunities where agents can engage in niche content. The three summits focus on luxury, groups and land vacations. The summits are designed for seasoned agents who want to hone their skills and build relationships, as well as for newcomers who want to increase their business in a specific niche.
The three-day Luxury Summit kicks off the Immersive Educational Series in Miami. 60 agents will have the opportunity to attend this event which includes interactive workshops, engaging panels and educational presentations from top luxury vendors such as Oceania Cruises, Silversea Cruises, AmaWaterways, Villas of Distinction, Azamara Club Cruises, Windstar, SeaDream Yacht Club and Cunard. In addition, Dondra Ritzenthaler, senior vice president of sales at Celebrity Cruises, will give attendees a tour of the Celebrity Cruises Virtual Lab; they will hear from Edie Rodriguez, CEO of Crystal Cruises; and participate in a ship tour and luncheon aboard the Regent Seven Seas Navigator hosted by Jason Montague, president and CEO of Regent Seven Seas Cruises.
The Immersive Educational Series continues in Fort Lauderdale in July with the Groups Summit. 75 attendees will learn the secret to securing and selling groups from Chief Motivation Officer Stuart Cohen, who will lead his Group Boot Camp, as well as from groups representatives of various suppliers. Attendees will also hear from Groups Reconciliation Manager Troy McCoy on how to best utilize the new Groups Concierge service that Dream Vacations/CruiseOne and Cruises Inc. offer as a resource to their travel agents
Held in Mexico in August and co-hosted by Playa Resorts and Mark Travel, the Land Summit concludes the Immersive Educational Series. Approximately 100 attendees will get an in-depth look at how to expand their resort and tour business through site inspections, workshops hosted by suppliers and more.