Etihad Airways, the national airline of the United Arab Emirates, has increased its participation in the Worldspan GDS to take advantage of Worldspan Direct Sell technology. Direct Sell gives Worldspan-connected travel buyers a real-time connection to Etihad Airways' internal reservations system for up-to-the-minute shopping and booking. As part of its technology services upgrade, the airline also adopted Worldspan electronic ticketing capabilities, which aims to provide travel buyers the speed and convenience of issuing e-tickets on Etihad flights via Worldspan.
