New Agent Website Spotlights Growing Travel Niche: Outdoor Recreation


Outdoor recreation travel is a growing niche, says Outdoor Traveler Destinations. // (c) Outdoor Traveler Destinations 2011

Travel agents now have a new way to break into the lucrative, $300-billion outdoor travel recreation business. Outdoor Traveler Destinations (OTD) recently launched a dedicated travel agent portal, The new portal is designed to help travel specialists cater to one of the fastest growing sectors of travel—the outdoor recreation travel niche. Agent commissions range from 10 to 20 percent on special promotions.

"Outdoor recreation travel is considered one of the fastest growing niches within the leisure travel market and it represents a more than $300-billion industry encompassing 115 million outdoor enthusiasts,” said Scott W. Boone, OTD president. "At Outdoor Traveler Destinations, we have developed a program that encompasses diverse experiential vacation accommodations bookable online and commissionable to traditional and home-based agents who register at our new travel agent portal,"

OTD presents vacation properties across a mix of accommodation styles set within North America, with amenities and activities dedicated to the outdoor-minded traveler. From traditional leisure hotels and resorts, to hunting and fishing lodges, camps, dude ranches, and more, lodging options featured by OTD include not only guestrooms, but also cabins, glamping yurts, treehouses, bunkhouses and other diverse offerings.

Through OTD, travel agents can effectively cater to this very lucrative niche to boost income. This travel niche includes individuals, couples and families alike who love the outdoors and activities associated with the lifestyle including bird watching, backpacking, fishing, boating, hunting, mountain climbing, hiking, paddling, camping, etc. Research reveals that it is a highly engaged market of consumers that seek to include these types of activities in their travels and/or as the main focal point of their vacation experiences, OTD noted.

OTD also said that it is committed to supporting and developing solid business relationships with traditional and home-based travel agents. Once registered at and approved as an OTD Travel Partner, agents can enjoy the following benefits:

• Agent commission program ranging from 10 to 20 percent on special promotions
• Full searching and booking capability online
• Availability to marketing tools, training, and industry research for agents
• Access to exclusive agent offers and unique promotions for their clients
• Unique portfolio of properties in North America and beyond
• Toll-free travel industry hotline for live assistance
• Dedicated travel industry sales team

"The ultimate goal of the Outdoor Traveler Destinations’ dedicated agent portal is to make it easy and profitable for agents to book our unique range of accommodations styles to fulfill their clients' outdoor recreation travel wishes," said Boone.

Travel agents can register for free to become an OTD Travel Partner at