Stats: 42 Percent of Kids on Vacation Say Parents Ignoring Them for Phone

Parents are having a hard time disconnecting from their mobile phone, and its making kids feel ignored, according to a new study by villa holidays specialist www.oliverstravels.com.

According to a poll of over 400 families across the UK, when asked Does mummy or daddy use their phone too much when on holiday? 40 percent said yes. When asked how this makes them feel, over 42 percent said they feel ignored.

When parents were asked if their children complain about their mobile phone usage while on vacation, over 51 percent of parents said No. However, when parents were asked how do you feel about using social media on holiday, 40 percent of parents said they had no problem, while over 20 percent said they absolutely hate it.

Its a fairly disappointing set of results to uncover during our family survey, said Oliver Bell of Oliverstravels.com. It seems these days we all spend our working lives in front of some sort of device; to then go away and use a mobile phone so much that 42 percent of children are feeling ignored, thats sad. Holidays are where memories can be made for a lifetime and its unfortunate to think this special time is being lost to the pursuit of likes, shares and other types of digital engagement.

Olivers Travels also asked a selection of families about their guilty pleasures while on vacation – heres a video of the results:

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