Stats: Travel Bookings Up 17 Percent Ahead of Easter

Photo by tortoon/iStock/Getty Images Plus/Getty Images

Travel sales are set to rise in the run-up to the Easter weekend, according to a new analysis from payments company Worldpay.

Analysis of spending in the weeks prior to 2017’s Easter Sunday found that online travel sales are up by 17 percent compared to last year and as much as 16 percent compared to an average week. And as the event draws nearer, online sales are only expected to rise further as travelers across the country plot a quick getaway around the long weekend, Worldpay said.

Worldpay’s data also shows that average booking value is up by 8 percent compared to a normal week. This suggests that Americans are feeling more confident than ever in their spending ability and are looking to make this Easter extra special.

FREE Virtual Event

Pivoting Back to Travel: Phase 4

Are you prepared to guide your clients through the “new normal” of travel? Join us December 15, 2020 from 1pm-2:20pm EST for Pivoting Back to Travel: Phase 4. The upcoming installment of our FREE virtual series will feature presentations from the Cayman Islands, Dominican Republic, and Seabourn on their most up-to-date travel procedures, health & safety protocols they’ve implemented to keep guests safe, activities that are open to visitors, what your clients need to know while on their trip and more! Visit www.pivotingbacktotravel to view the full agenda and register for your FREE pass.

Commenting on the data, Casey Bullock, general manager for North America at Worldpay said: “Easter is a time for the people of the United States to take a much deserved break. After the lull of winter, the four day bank holiday provides a fantastic opportunity for holiday-makers to spend some of their hard earned pennies on a long weekend away.

“The fact that Americans are spending more on their holidays this year is a promising sign of confidence amongst travelers. Savvy businesses will now be looking toward the next big date in the calendar and thinking about how they can optimize their online booking flow to create a seamless payment experience, allow people to pay the way they want and cash in on the extended weekend.”

The figures refer to a year over year comparison of customer transaction data in the three weeks leading up to Easter.

Source: Worldpay

Suggested Articles:

Thailand announced a new tourist visa for U.S. travelers to apply in advance to visit safely for up to 60 days. Here's what you need to know.

Accor is taking full ownership of sbe’s hotel asset light business and entered an all-share merger with Ennismore. Here's what it means.

After cruising successfully in Europe the past few months, MSC Cruises is the first major line to receive approval for cruises from Japan. Read more.